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Runway Report – RedKen at Alexander Wang Spring 2012

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Runway Report – RedKen at Alexander Wang Spring 2012

How to achieve Runway hair with affordable haircare that delivers salon worthy hair at home? Read further to get a runway report. I love all RedKen haircare products, you can mix and match creating your own beauty cocktail for beautiful and healthy hair.

Redken Creative Consultant Guido chose a natural, effortless high-shine hairstyle for Alexander Wang’s collection this Spring/Summer season to create the overall look of nonchalant yet elegant downtown girl.

 This is a very natural look that a girl could very easily achieve herself.  It’s got that ‘just out of the shower’ feel to it, and I think it’s very chic to have a wet hair look when fully dressed in amazing clothes, like Alexander Wang.  The very trendy, fabulous clothes in this collection paired with the effortless hair makes for a very cool finished look.” –Guido, Redken Creative Consultant

Redken Products:

–          full frame 07 all-over volumizing mousse

–          All Soft Argan-6 Multi-Care Oil (available October in salons)

Create the Look:

–          Section hair and heavily apply full frame 07 protective volumizing mousse to damp hair from roots to ends

–          Create a messy center part and rough dry with a blow dryer for natural texture

–          Next heavily apply All Soft Argan-6 Multi-Care Oil to hair for a super high shine look

About Redken All Soft Argan-6 Multi-Care Oil

This omega-6 enriched, fair trade argan oil formula envelops hair in concentrated softness, nourishment and protection.  All Soft Argan-6 Oil can be used six different ways to dramatically transform the texture of dry, brittle hair:

On Wet Hair

1.       PROTECT: Pre-Blow-Dry Shield

2.       ILLUMINATE: Styling Shine Booster

3.       SOFTEN: Treatment Booster

On Dry Hair

4.       MOISTURIZE: Pre-Shampoo Treatment

5.       SMOOTH: Post Blow-Dry Perfector

6.       RECONDITION: Overnight Treatment

**Redken All Soft Argan-6 Oil will be available in salons beginning in October.


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